特殊时期的协作项目:UPLOADING网站背后的故事

伦敦艺术大学坎伯韦尔艺术学院平面设计本科(BA Graphic Design)的几个学生最近推出了UPLOADING网站,展示他们目前正在创作的作品。这个网站有学生们合作设计和构建,他们克服了封锁期间的限制,打造出一个展示他们每周工作进度的作品现状的网站。我们采访了参与制作的Clara Saez Calabuig、Maddy Tetchner、Dejana Draganic 和 Inês Campilho几位学生,谈谈他们在这个项目中的职责和目前的作品。

 

The UPLOADING website showing students' work in progress

BA (Hons) Graphic Design, Camberwell College of Arts, UAL | Photograph: Camberwell College of Arts

 

Clara Saez Calabuig在西班牙的家里度过了封锁期,现在已经回到伦敦完成她最后一年的学习。她的创作着眼于社会政治性质的主题,很多灵感来源于个人的情感和自述。她的作品有很强的概念性,她对版式、编辑、书籍设计、摄影和网页设计等领域也有所涉猎。在UPLOADING项目中,Clara的职责主要是内容的上传排版,以及与预算相关的沟通协调工作,因此她和课程的教职员工有着广泛的交流。她目前正在创作关注移民问题,尤其是30岁以下移民群体的作品《Leaving, Non-places & Roots: stories of migration》。

 

Clara Saez Calabuig, Leaving, Non-places & Roots: Stories of Migration

BA (Hons) Graphic Design, Camberwell College of Arts, UAL | Photograph: Camberwell College of Arts

 

Maddy Tetchner目前住在伦敦东南部,是一位多学科设计师。她的创作受到音乐元素的影响和启发,特别关注出版物设计、字体设计、动态图形和网页设计。Maddy的参与使得UPLOADING项目有了强大的图像标识性,她设计了用于网站和海报的渐变背景和配色方案,她也参与了构建网站的其它工作。她目前专注于创作设计项目《Visual Music》,这是一个“视觉音乐”设计,她一直在探索用视觉语言翻译声音和音乐的方法。

 

Maddy Tetchner, UPLOADING Typeface

BA (Hons) Graphic Design, Camberwell College of Arts, UAL | Photograph: Camberwell College of Arts

 

Ines Chaves Costa Campilho目前居住在伦敦南部,但也在葡萄牙从事自由职业。作为一名设计师,她寻求探索新技术与平面设计的结合,并认为她的作品应该是有趣味、互动性和吸引力,而不是无聊的、严肃的。Ines的职责是在社交媒体上对UPLOADING进行宣传,特别是在网站发布时要引起轰动的效果,包括发布社交媒体内容、设计交互式海报等。Ines也谈到了她的作品《Puzzle Mania》:“这是一个拼图游戏,最开始我好奇是什么让人们对拼图感兴趣,它只是一种爱好吗?还是因为过程或结果的满足感?我目前正在探索玩拼图的不同方式,我想把拼图的概念作为一个过程,而不是一个对象。”

 

Ines Chaves Costa Campilho, Packaging Pattern, Puzzle Mania

BA (Hons) Graphic Design, Camberwell College of Arts, UAL | Photograph: Camberwell College of Arts

 

Dejana Draganic 是一位住在伦敦的跨学科设计师。她的创作关注设计语言与新兴技术的交叉。她对如何使用数据来衡量我们的感受以及这对社会的影响非常感兴趣。

 

在她学习平面设计本科期间,Dejana还在UAL创意计算机学系学习了一年,取得了UAL创意计算文凭,然后回到坎伯韦尔艺术学院完成大三的学习。在此期间,Dejana重新定义了她的设计流程并发现了进一步发展她的想法的工具,例如使用JavaScript和Google机器学习模型探索网络交互设计。Dejana在UPLOADING项目中主要负责网站开发。她向我们介绍了她最新的作品《Emotional AI》,它描绘了一个科幻式的未来社会,微笑成为了一种货币形式,收集并识别人们情绪的技术大行其道,影片还探讨了种族歧视等一些社会话题。

 

Dejana Draganic, Poster showing the graphic identity for the UPLOADING project

BA (Hons) Graphic Design, Camberwell College of Arts, UAL | Photograph: Camberwell College of Arts

 

新闻原文:

As part of their final degree project, BA Graphic Design students at Camberwell College of Arts have recently launched UPLOADING, a collaborative website which showcases their recent work in progress.

The website was built and designed by the students and takes the form of an online Zoom call to reflect the challenges of organising a work  in progress show during a pandemic.

 

They aimed to build a show that would prosper regardless of challenges which arose from having to adapt to working from home studios, weekly online meetings and uploading into a digital studio.

 

We interviewed students Clara Saez Calabuig, Maddy Tetchner, Dejana Draganic and Inês Campilho who were part of the team who designed the website. They told us about organising the project, their individual responsibilities and their wok in progress.

 

Clara Saez Calabuig spent lockdown living at home in Spain but has now returned to London for her final year. Her practice looks at themes of a socio-political nature, often stemming from a personal, autobiographical place. Clara's projects are concept-driven and adaptable with an increasing interest in typesetting, editorial design, bookmaking, photography and website design.

 

For the UPLOADING project, Clara's role involved typesetting her entire year group's content. This required her to work with a wide range of submissions. She was also the coordinator of any budget-related communications, working closing with course staff and academics.

 

We asked Clara about her work titled Leaving, Non-places & Roots: stories of migration:

 

"My current final year project focuses on personal stories of migration. Through conversations and exchanges with people who have migrated and a series of printed and digital documentation methods, I aim to pay homage to the people who, for varied and complex reasons, leave their own spaces of comfort and/or birth and physically settle elsewhere - temporarily, or permanently.

 

"I've lived far away from loved ones and spaces of comfort for many years now, so migrating is something I am very familiar with. I really wanted to develop a series of projects that collected stories of migration, as a way of confronting the often-dehumanising portrayals of this phenomenon and the impersonal data-driven, macro-statistics portals on migration.

 

"The aim is to place individual, family and personal stories at the forefront and create a multi-platform collection of sound, written and visual stories, with a specific focus on people who have moved under the age of 30.

 

"The project started with photography and self-reflection on my own experience of migration. For months, I photographed moments of leaving, travelling, journeys, places and geographies. These images are now becoming a map-shaped publication that traces my routes.

 

Simultaneously, I've been having conversations and exchanges with people who have migrated under the age of 30. Their voices, experiences and archival images will form part of a website I'm currently building. Excerpts of the transcribed conversations and images that people share will also become printed outcomes, using screen printing and riso to visualise these stories."

 

Maddy Tetchner, currently based in south east London, is a multidisciplinary designer. Her practice is influenced and inspired by elements of music and is particularly focused around publication design, type design, motion graphics and web design.

 

Maddy's involvement in the UPLOADING Project was helping create a strong graphic identity as well as building the website. Here she tells us more:

 

"My role within the project was helping create a bold graphic identity. I specifically developed the gradient background and colour scheme used for the website and poster. I also played a key role in building the website on Cargo collective, uploading image content and organising the layout of the Zoom page.

 

"Our idea behind using this format and theme was to reflect the difficulties of organising a work in progress show or physical publication while in the midst of a pandemic."

 

Here, Maddy tells us about her work Visual Music:

 

"My work in progress explains my individual study topic of visual music. Throughout my final year I have been exploring and crating methods of visually translating sound and music, representing sound in a visual medium.

 

"So far I have created a typeface inspired by Mozart's Fantasia using components of the sheet music to construct the letterforms. The typeface Fantasia was heavily inspired by my background as a pianist and my knowledge of music theory, focusing on the annotated component of music rather than the physical sound. I produced the type specimen using the riso printer, which produces a really lovely effect, hand-bound the book and created a ‘vinyl' sleeve to protect the book."

 

"I am currently in the middle of a project working with colour and sound, creating a series of animated playlists and building an interactive website. ‘CHROMA' is a digital experience of sound music and colour and was developed to act as a relaxing visual playlist to experience on screen.

 

"The works of Oskar Fischingers and Wassily Kandinsky had a great influence on this brief. Fischinger's abstract animations and Kandinsky's paintings of colour and music, heavily inspired this work. I hope to launch the website very soon."

 

Ines Chaves Costa Campilho is currently based in south London, but also works freelance in Portugal. As a designer she seeks to explore new techniques, relating them to graphic design and feels her final pieces should be fun, interactive and appealing, not boring or serious.

 

For the UPLOADING Project, Ines role was creating content for their social media pages which included creating a buzz around the launch of the website across platforms such as Instagram: "My work has been creating content for social media, specifically for Instagram, to encourage our audience to get excited and view sneak peeks of the website before it was launched. Within the graphic identity of the website, I created an interactive poster that was very similar to the email invitation, but animated.

 

"Each day on Instagram, I would post an animated letter that in the end would spell out the name of the website UPLOADING. On each post, we would give further information about the launch and the projects behind it, eventually all the letters lead us to the final day, like a countdown to the launch of the website."

 

Here, Ines tell us about her work Puzzle Mania:

 

"My work in progress is about jigsaw puzzles, I started by questioning what made people interested in puzzles, was it just a hobby, the process, or the satisfaction of the outcome? I am currently exploring different ways of playing puzzles and the concept of puzzles being a process and not an object."

 

Dejana Draganic is an interdisciplinary designer based in London. Her practice lies at the intersection of design and discourse with emerging technology. She has a huge interest in how data can be used to measure how we feel, and the impact this has on society.

 

During her degree, Dejana also spent a year studying with the UAL Creative Computing Institute (CCI), located at Camberwell, where she completed a UAL Creative Computing Diploma before returning to her 3rd year in BA Graphic Design. During this time, Dejana redefined her design process and discovered tools to further develop her ideas, such as exploring web interactions using JavaScript and Google machine-learning models.

 

Dejana's role in the UPLOADING project was focused on developing the identity of the project:

 

"As a team we chose the vibrant typeface GlyphWorld by Leah Maldonado for the graphic identity. We wanted to capture the different interests of the BA Graphic Design class, so I worked on adding more physicality to the identity of the project. Focussing on the project name UPLOADING, I designed the letters so that they were 3D.This was very effective and was used for our social media content and the printed poster invitations."

 

Here, Dejana tells us more about her work Emotional AI:

 

"My work-in-progress is based around my short film [are you still watching?] which depicts a speculative future where a smile is a form of currency. The film traces the deteriorating relationship with a new form of technology which recognises users' emotions.

 

"Rooted in research of emerging technology which collects emotional data based on our facial expressions, and 19th century experiments in neurology, the film touches on themes of racial bias, fake positivity and surveillance capitalism. Tech can often feel elusive and distant, and this short film aims to provoke dialogue about the social issues that arise with emotion recognition technology."

 

"I wanted the speculative future to feel plausible – drawing from notions in Dunne and Raby's Speculative Everything I used the repeated yellow webcam screen as a prop which appears throughout. It was made quickly using JavaScript and html, and screen recording those scenes allowed me to put it together with the rest of my footage in premiere pro. This was my first time working with film and I'm excited to develop it further."

 

来源:伦敦艺术大学官网

翻译:伦敦艺术大学授权广州招生代表处

原文链接:

https://www.arts.ac.uk/colleges/camberwell-college-of-arts/stories/ba-graphic-design-share-their-work-in-progress

 

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